SEO_Singapore
SEO_Singapore

SEO techniques have always been a hot topic in online marketing. At present, we cannot deny its importance in search results. Local SEO is one thing that you must learn if you want your website to rank high locally. Although it has a similarity to the usual SEO campaign, it slightly differs in certain factors like the inclusion of the business’ location in the long tail keywords.

CATEGORIES: SEO
Hand writing Search Engine Marketing with white chalk on blackboard.

Less is more. This expression is easily applicable in the art of SEM or search engine marketing, especially when pertaining to the use of keywords. While there is no exact rule on how many keywords should be used for an SEM campaign, the most practicable tip is to keep keywords for each ad group within the range of twenty to thirty (20-30) keywords.

CATEGORIES: SEM
Responsive Web Design

Responsive web design is now being considered a crucial element of a powerful SEO campaign.

With current developments in the art of web
CATEGORIES: Web Development
SEO-Social-Media-Debate

With the social media hype, and with practically everyone being on at least one social networking site, many online-based businesses and e-commerce sites have turned to social media to solve their sales-related woes. But can social media really outrank and outperform SEO? Is it really the most effective strategy in terms of sales

CATEGORIES: SEO
SEM Conversion Tracking

SEM Conversion TrackingHere’s one thing you have to understand about starting your own business: success doesn’t happen overnight. It can be a long and tiring process, but the pay-off would be fulfilling once you do it right. So what is one of the important elements needed to make your business successful? Set clear marketing goals and employ an effective marketing strategy.

CATEGORIES: SEO
Search Engine Marketing Image

Collaborating with an SEM agency (search engine marketing agency) is like being in a marriage. It’s not always rosy. Sometimes, it works. Sometimes it does not. One thing is for sure: the client must work hand in hand with its search engine marketing agency to ensure that objectives are achieved and desired results are actualised.

CATEGORIES: SEM